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A selection of recent case studies and projects
Developing a practical, future facing, Customer Data Strategy for a major energy business in a fast changing industry
Developing an integrated, data driven Insight, Reporting and Performance Management capability for a complex public sector organisation
Designing a Customer and CRM Strategy to support growth for a premium luxury manufacturer
Designing and building interactive AI personas to support a step change in innovation, customer insight and decision-making for a consumer goods business
Defining and delivering a Customer and CRM Strategy to unlock growth for an international manufacturing and consumer brand
Mapping the end-to-end student experience to inform experience design and service improvement for a large education provider
Accelerated, agile AI-Enabled Customer Insight and Persona development for a fast moving consumer brand
Developing a future facing AI landscape and strategic foundation for a large education organisation
Designing a premium Owner Engagement program to protect brand value and drive long-term loyalty and growth for a luxury business
Leading a CRM platform selection to support scalable growth for a premium luxury manufacturer
Building a scalable and responsive listening and voice of the customer capability for a large, complex public sector organisation
Shaping the strategy and operating approach for an enterprise Insights Centre of Excellence in a large retailer